The 4 elements of a business plan

It is often tempting to just roll up your sleeves and start bringing the project into being. But time taken to plan and create a project plan will actually ensure that you don't rush into something and make foolish mistakes because you didn't plan for something. The old saying 'Act in haste, repent at leisure' is certainly very true, but with a good project plan, you simply will not have to repent, because everything will be fine. What Does the Project Plan Contain?

The 4 elements of a business plan

The key elements of a business plan are much the same,whether for a large business or a small business. Executive Summary An executive summary of your business plan provides the reader with a snapshot of your company profile and goals. It also should explain why you are seeking financing and information about your banking and currency investors.

Market Analysis Market analysis describes your industry, gives information about the target market for your product or service and describes how your product or service will meet the needs of the target market.

It discusses the size of the target market, the market share you hope to gain, the pricing of your product or service and your projected gross margin.

the 4 elements of a business plan

It discusses your competitors -- who they are what part of the market they hold and their weaknesses and strengths. This section also discusses the barriers to your entry into the market and whether or not there are regulatory constraints that will impede your entry into the market.

Company Information The section on your company should describe what you do and what needs your company can fulfill within the marketplace. This section also should include a list of your customers and explain why your business will be a product or service will be successful.

Company Organization The organization of your company is critical to investors who will want to know if they are lending to a corporation, a partnership or a sole proprietors. Each member of management should provide a resume, which may be included in an appendix to the business plan, that includes unique experience, past record of accomplishment, any industry recognition or community involvement, how long they have been involved with your company, and their salary.

This also should include an overall sales strategy that outlines your selling activities. Product Description The description of your product or service begins with the way your product or service affects your customers. This description includes details concerning the product life cycle, any intellectual property issues, and any research and development activities planned.

This is particularly important if you are making a request for funding. The financial data will include both historical information that is company income statements balance sheets and cash flows for the last three to five years. This section also will include financial projections on the impact of the new product the new service or the cash infusion.

A retired ship captain, Charpentier holds a doctorate in applied ocean science and engineering. He is also a certified marine technician and the author of a popular text on writing local history.Join Dave Crenshaw for an in-depth discussion in this video Exploring the elements of a simple plan, part of Small Business Secrets.

Join Dave Crenshaw for an in-depth discussion in this video Exploring the elements of a simple plan, part of Small Business Secrets. is now LinkedIn Learning! 9 Elements of an Effective Business Plan Developing and sticking to a clear and detailed business plan can help lower the risk of not achieving your business goals.

Many small business owners focus first on the big idea, second on funding and third on everything else. 4 Elements a Good Business Plan Should Have Advertise on WAHM A good business plan needs certain elements to ensure the growth of and enthusiasm of your business.

Each company will have a different business plan, based on the varying factors of company age, size, and industry, but there are a few common core elements that are central to any effective business plan.

ELEMENTS OF A TYPICAL BUSINESS PLAN I. Executive Summary A. One sentence explanation of the enterprise B.


Define the market opportunity C. Simple definition of the product or service D. Identify and briefly qualify the CEO/management team E.

Financial summary F. . It's at the end of your business plan, but the financial plan section is the section that determines whether or not your business idea is viable, and is a key component in determining whether or not your plan is going to be able to attract any investment in your business idea..

Basically, the financial plan section consists of three financial statements, the income statement, the cash flow.

Business Plans: Key Elements of a Successful Business Plan